Privacy Policy

1. Who We Are

Embracing Veganism ("we", "us", "our") operates the website embracingveganism.com. We are the data controller responsible for your personal information collected through this website.

If you have any questions about this policy, contact us at: [email protected]

2. Information We Collect

Information you provide directly

• Newsletter sign-up: your email address when you subscribe to our weekly newsletter.
• Contact form: your name, email address and any message you submit via our contact page.
• Comments & community: any content you voluntarily submit to community features.

Information collected automatically

• Usage data: pages visited, time on site, referring URLs, browser type and device information.
• Cookies: small text files placed on your device to improve your browsing experience. See our Cookie Policy for full details.
• IP address: collected for security and analytics purposes and anonymised where possible.

3. How We Use Your Data

• To send you our weekly newsletter and recipe updates (only if you have subscribed).
• To respond to enquiries submitted via our contact form.
• To analyse site traffic and improve the content and functionality of our website.
• To detect and prevent fraud or abuse of our services.
• To comply with our legal obligations.

4. Legal Basis for Processing

Under UK GDPR and the Data Protection Act 2018, we process your data on the following legal bases:

• Consent — for newsletter subscriptions and non-essential cookies.
• Legitimate interests — for website analytics and security.
• Contract — to fulfil services you have requested.
• Legal obligation — where required by law.

5. Data Retention

We retain your personal data only for as long as necessary. Newsletter subscribers' data is held until you unsubscribe. Contact form enquiries are retained for up to 2 years. Analytics data is anonymised after 26 months.

6. Your Rights

Under UK data protection law, you have the right to:

• Access the personal data we hold about you.
• Rectify any inaccurate personal data.
• Erase your personal data ("right to be forgotten").
• Restrict how we process your data.
• Data portability — receive your data in a machine-readable format.
• Object to processing based on legitimate interests.
• Withdraw consent at any time where processing is based on consent.

To exercise any of these rights, email us at [email protected]. We will respond within 30 days.

7. Third-Party Services

We use the following third-party services which may process data on our behalf:

• Google Analytics — website traffic analysis (anonymised).
• Mailchimp — newsletter distribution.
• Cloudflare — security and performance.
• Unsplash — photography served via their CDN.

8. Cookies

We use cookies to improve your experience on our website. For full details of the cookies we use and how to manage them, please see our Cookie Policy.

9. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "last updated" date at the top of this page. Continued use of our website after changes constitutes acceptance of the updated policy.

10. Contact Us

For any privacy-related questions or to exercise your rights, please contact:

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.